Win the Start

Empowering your sales team

to excel

give them the training to embrace the role fully

Win the Start

Empowering your sales team to excel

give them the training to embrace the role fully

Treatment Coordinator Training

Sales training for on-site and virtual consults, follow up and more

Meeting and greeting the patient is easy, the painful piece is often the "money" conversation - let's help your team gain that inner confidence to "win the start".

I'm Amy and my training program helps your Treatment Coordinators improve their sales conversion rates. I provide sales coaching to ease the path of signing up new patient starts in your Orthodontic practice which directly impacts your bottom line.

Be the practice that encourages generational and community relationships with its patients - as each generation grows, they continue to bring their kids, and when they grow up they bring their kids and regularly refer you to their friends! Long-term loyalty is built with great customer service and my training will give you reassurance that your team is delivering time and again.

Specific Training for your Treatment Coordinator Sales team

A Treatment Coordinator is more than a sales role. They are the mentors empowering a new patient to achieve a dream of attainable orthodontic care.

Empower them! Sign up for coaching!

A Treatment Coordinator is more than a sales role. They are the mentors empowering a new patient to achieve a dream of attainable orthodontic care.

Empower them! Sign up for coaching!

TC Sales Training

  • Learn to close the sale and increase conversion rates

  • Master how to respond to different personalities

  • Become comfortable and fluid with rebuttals

  • Get the patient's buy-in at every step of the process to reduce the number of failed conversions

  • Learn to be their mentor and guide them with confidence

All Packages Include:

Coaching & accountability - Online Library Portal - Standardized training - Options for remote & on-site initial training

Ensure your customer service matches your quality patient care. Combine customer service training with award-winning coaching.

Join Amy's mailing list today and receive her WIN the START training as a thank you!

Sometimes we are so focused on getting a new patient to sign the contract that we can forget and bypass the natural milestones that need to occur during the exam process.

What Our Clients Are Saying

My customer communication training will help you to 10X your patient experience to massively impact your Win ratio!

40%

Decrease in No Shows

because all your customer relationships are real connections, right from the start.

64%

Reduction in Longer, Problem Calls

because you're no longer inadvertently upsetting your valued customers.

20%

Increase in Production

because you've built trust with your customers from the beginning, so your win ratio is much higher.

HOW TO WORK WITH ME

Phone Coaching

Telephone skills training for efficient and impactful first impressions with your receptionist and front office team.

Sales Coaching

Treatment Coordinator communication training for consultations to adapt, read the room, and win the start.

Workshops & Keynotes

Book me for your team or appreciation event you are running to provide customer experience training.

Jill Allen and Amy Demas

Big News: Communicate Excellence Is Beginning a New Chapter

February 06, 20251 min read

To my valued clients and colleagues,

I want to take a moment to share some important news with you. Communicate Excellence is now part of Jill Allen & Associates.

I know that change can bring uncertainty, and I want to personally reassure you that my commitment to you and your practice remains the same. I will continue to be actively involved throughout this transition, ensuring that you receive the same level of personalized guidance and support you have come to expect. The heart of Communicate Excellence—our focus on leadership, communication, and practice growth—remains unchanged. Now, with the additional resources and expertise of the Jill Allen & Associates team, we will be able to offer even more solutions to help you and your practice succeed.

This partnership is not about changing what works—it’s about strengthening it. Jill Allen & Associates shares the same values of trust, honesty, and accountability that have always been the foundation of Communicate Excellence. By coming together, we are ensuring that the support you rely on continues, now with expanded opportunities to help your practice grow and thrive.


What This Means for You

  • More Comprehensive Solutions: Communicate Excellence clients will now have access to even more resources and knowledge then before.

  • A Unified Approach: The Jill Allen & Associates has learned the Communicate Excellence methods of training and are ready to support your practice.

  • No Disruption in Service: While I will be taking a step back, I am also still able to be a part of the Jill Allen & Associates team, ready to help your practice thrive.



I invite you to listen to a special episode of the Hey Docs! Podcast, where Jill and I discuss the story behind this acquisition.

-Amy

blog author image

Amy Demas

Communication trainer and coach for individuals and businesses.

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What Our Clients are Saying

Preferred Provider For:

As a bonus for being a member of these organizations you will receive a discount on my services.

Schulman Group leaders say

“The Schulman Group is pleased to call Amy Demas/Communicate Excellence one of our valued preferred consultants and a huge advocate for our educational programming efforts. Her "can do" attitude has served the group in many capacities over the years…..as a consultant, as a program speaker and most recently served as moderator for our Doctor and Team Meeting. As speaker and consultant, Amy offers invaluable insight on communication skills for all orthodontic team members and has helped a number of our members streamline and improve office interactions with patients.”

Emily, Mari's List says

"Amy Demas is a shining star when it comes to training front desk staff, scheduling coordinators and treatment coordinators. She truly communicates excellence. Mari's List feels confident endorsing Amy because of her long history of exceptional professionalism and glowing reviews from our members."

Amy believes in giving back and paying it forward by donating 10% of ALL proceeds to organizations that help others.

Click on any logo to learn more about the organization.

As a survivor of a rare cancer I love riding each year and raising funds for the research to beat rare cancers. 100% of all raised funds go to research.

I have enjoyed building boxes for children around the world. And having lived in Charlotte I even was able to pack crates of boxes.

I am a PEO Sister. This organization has helped women "reach for the stars" by providing $400 million in educational assistance. They even have their own college.

As a parent with two children have been treated by Shriner's Hospital, I love to give back. They provide free care for those in need.